This is the personal blog of Jon Geldart, global marketing director, Mountain Leader and adventurer.
Jon Geldart
Aim high!
Friday, 29 January 2010
China and the Great Wall
Just back from 10 days in China. An amazing place. Working with the leadership of a reasonably sized Chinese business on their marketing and business development strategy..... and of course taking the chance to relate this to the great outdoors!
Whist the day job of Global Director Marketing Communications at a large firm of international accountants continues to occupy most of my waking hours I spend much of my spare time on the mountains of the UK either guiding or training others. Whilst I spend a good deal of time abroad I never miss the chance to be in the hills and moors of the UK. In April 2006 I was one of a small team which reached the Geomagnetic North Pole after a month on the ice, unsupported and pulling our own body weight behind us on sledges. Currently just back from a trip to the Himalayas and climbing Island Peak a 6198m mountain in the Everest range.
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